Do you want to reach and impact more people with your ideas?

Would you like to generate new, consistent leads for your business?

Does the idea of being the premier thought leader in your niche or industry appeal to you?

If you answered yes to any of the above, you're in the right place.

In "Zero to Bestseller" I'm going to show you how to accomplish all of the above by leveraging the power of a bestselling book launch...

And no, you don't need a big name, or a ton of Twitter followers, or be traditionally published...

The strategy I outline in "Zero to Bestseller" is one that will allow you to:

1. Launch from scratch (as in, no audience, no connections, and a limited budget)

2. Rapidly grow an email list

3. Go from unknown to #1 in your niche or industry

And much more.

This is the exact same strategy I've used with dozens of clients and students (not to mention for my own books), and the results speak for themselves:

Here are just a few of the books I've helped market and launch, all of which leverage the underlying principles I teach in this course (did I mention some of these are New York Times, Wall Street Journal, and USA Today bestsellers?):

So the question is, are you ready to go from Zero to Bestseller?

If so, sign up at the top or bottom of this page, and I'll see you inside the course!

Additional Resources and Bonuses

The Book Marketing Canvas
  • Every book is a startup, and that means every book needs a business model. I'll show you how to create a 1 page business model for your book based on lean startup techniques used by fast-growing tech startups.
Copy-and-Paste Swipe Copy:
  • Save dozens of hours and the hassle of trial and error - use the same emails I've used on my own books and for clients to recruit an army of people ready to promote your book for you.
Influencer Outreach Tracker:
  • Not only will I show you how to get on the radar of Influencers in your niche, I'll give you the tool I use to keep track of each engagement and promotion (so nothing slips through the cracks)

Templates, Templates, and Templates!:

  • No need to recreate the wheel. In the course, I'll share some templates I built specifically for "Zero to Bestseller." These templates will give you the exact structure you need to create your Early Notification List optin page, Your Ambassador Group optin page, and more.

What students are saying about the course:

“This info is ridiculously good. Seriously.”

Donnie L.

"Tom. Thank you for opening my eyes to a successful book launch. Thank you for a fabulous training course."
Sharon S.

"I recently dropped a lot of money on [a well known self-publishing course]. Between you and me, your free email course taught me at least as much as that paid course did. My main appreciation for your work is the integrity behind it. You're not interested in just pounding out a book and working the Amazon system to get passive income -- you're teaching people to produce actual, authentic, I'm-really-doing-my-best-work-for-you-dear-reader books that help people, and then leveraging that work toward Reach, Impact, or Revenue.”


"Great course — very well done and easy to follow. Thanks!"

"Tom - Thanks for the amazing content and your inspiring stories!"

Course Curriculum

  • 1

    Start Here

    • Do this before you begin...

    • IMPORTANT: how to access resources, templates, and more

  • 2

    Lesson 1: What Every Bestselling Book Has in Common

    • Intro to the Book Marketing Canvas

    • Homework for Lesson 1

    • Water Cooler: your thoughts and questions on Lesson 1

    • Resource: Book Marketing Canvas 3.0

  • 3

    Lesson 2: How to Build an Audience Around Your Book

    • Intro to Your Early Notification List

    • Homework for Lesson 2

    • Water Cooler: your thoughts and questions on Lesson 2

    • Resource: Early Notification List - Optin Page Template

  • 4

    Lesson 3: How to Get Big Names to Promote Your Book

    • Influencer Outreach 101

    • Homework for Lesson 3

    • Water Cooler: your thoughts and questions on Lesson 3

    • Resource: Influencer outreach email copy

  • 5

    Lesson 4: How to Guarantee 50 Reviews on Launch Day

    • Intro to Your Ambassador Group

    • Homework for Lesson 4

    • Water Cooler: your thoughts and questions on Lesson 4

    • Resource: Ambassador Group Optin Page Template

    • Resource: Ambassador Group Email Outreach Swipe Copy

    • Resource: How to Create and Organize Your Ambassador Group Checklist

  • 6

    Lesson 5: Your Big League Launch

    • Final Steps for Your Big Launch

    • Homework for Lesson 5

    • Water Cooler: your thoughts and questions on Lesson 5

    • Resource: First Week of Launch - Momentum Builder Email Swipe Copy

    • Resource: Amazon KDP and Createspace Preparation Checklist

About the instructor


Tom Morkes

Tom Morkes is a West Point grad and Iraq War veteran turned author, publisher, and online marketer. Tom is the author of three books, including: "The Art of Instigating," "The Complete Guide to Pay What You Want Pricing," and "Collaborate," and he is the creator of the "Influencer Marketing Method" - a proven system for connecting with the biggest names in your industry to market and sell your products for you.Tom is responsible for the marketing campaigns behind New York Times, Wall Street Journal, and USA Today bestsellers; he ran the marketing and promotional efforts of the most-funded non-fiction crowdfunding campaign in the world, which generated more than $450,000 in sales 33 days; and in the past year, he has coordinated hundreds of strategic partnerships for dozens of product launches that have generated an extra $587,607.13 in sales for his clients.When Tom isn't launching products, he spends his time working outside on his mountain farm, or drinking craft beer (or both).To learn more about Tom, go to:

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